• building disruptive companies

    We assist visionary and exceptional entrepreneurs who are determined to build disruptive companies with lasting impact

  • who we are

    We are a venture investment company providing venture assistance and strategic advice to exceptional founders, preferably in a team of 2-3 entrepreneurs, with compelling business ideas aimed at solving widespread problems efficiently using appropriate technology.


    We are long-term partners to entrepreneurs, investing with our hearts and minds, with openness and without any hidden intentions or motives.



    We invest in exceptional founders and startups across the Seed, Early and Growth phases in the following segments:

    • Digital Media 
    • E-Commerce/Conversational Commerce
    • Financial technology
    • Robotics/Artificial Intelligence (AI)
    • Virtual Reality (VR) and Augmented Reality (AR)
    • Agribusiness
    • Smart Manufacturing

    We provide strategic advice and sometimes help refine business plans. We facilitate knowledge-sharing and relationship building. and also mentor founders to build and grow great companies.

    Deploying our expertise and experience gained across a broad range of sectors, we provide networking opportunities not only among the portfolio companies but also with the wider business / technology communities.

    We commit time and resources to manage our portfolio companies and love to get our hands dirty by helping to build great companies.


  • our approach

    Seeking out unfair advantages, proprietary and protected technologies, business model innovations, marketplace platforms, and top teams is what we do best.


    By adopting a hands-on approach in supporting and mentoring talented entrepreneurs, we work with founders who know what they know (and are excellent at it) BUT also know what they don't know and are open to building strong teams to fill in the knowledge and skill gaps. We invest more in people than in a specific business plan, because plans often change.


  • founders are welcome

    If you think we can build an amazing company together, submit an Executive Summary of your Business Plan for consideration.


    We advise that you follow the broad outline in the preparation of your summary :

    • Your Compelling Idea
    • The Problem you seek to solve
    • Your Solution
    • The Market Opportunity
    • The Technology(if any)
    • Your Competitive Advantage(s)
    • The Business Model (How do you intend to generate Revenue)
    • Team Profile (2-3 Founders)
    • Your Promise/Financial Projections (Tell your story in numbers)
    • The Validation / Proof of Concept
    • The Ask (Your Funding Request)

    You should address each point above in a paragraph of 2 or 3 simple, clear and specific sentences. The entire Executive Summary should not exceed minimum of 2 pages,maximum of 3 if need be.


    At Niche Capital, our aim is to support as many entrepreneurs as possible, but we can't work with everyone unfortunately.

  • Meet our founder

    ddvkbkfbkdbnfkngdjnbvjdf gjdngkendjr

    Rasheed A.Olaoluwa


    He is the immediate past Managing Director/CEO of the Bank of Industry (BOI), Nigeria’s leading development finance institution.

    He has over 29 years’ experience in banking and financial services sector, playing senior and executive level roles in commercial and investment banking, Treasury Management, Financial Control and Strategic Management at reputable institutions such as KPMG, GTBank, Ecobank, UBA and BOI.

    He was the pioneer Group CEO of United Capital Plc, a leading financial investment services company. Prior to this, he was an Executive Director at the United Bank for Africa Plc (UBA), where he led the largest strategic business Directorate in the Banking Group. Rasheed was also the pioneer CEO of UBA Africa from 2007 to 2011, during which time he extended UBA’s operations into 18 countries in Sub-Saharan Africa.

    He holds a first class honours degree in Civil Engineering in Obafemi Awolowo University, an Associate Membership of the Institute of Chartered Accountants of Nigeria (ICAN) and an Executive MBA from International Graduate School of Management (IESE), Spain.